Sales – and profits – are the oxygen that drives companies.
Yet, we sometimes get so involved in new products, new campaigns, and other periphery (and, yes, many of those are indeed important) items that we lose sight of the primary goals of what we are there to do – sell products and make profits.
So, how are you doing at building awareness of your brand?
The B2B customer decision making journey......
So, just how do you you and your company reach potential customers and make them aware of the benefits of working with you?
Black Cow Media
Branding for the real world
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